{"product_id":"novo-custom-shop-serus-j-electric-guitar-ocean-turquoise-with-gig-bag","title":"Novo Custom Shop Serus J Electric Guitar - Ocean Turquoise with Gig Bag","description":"\u003cp class=\"p1\"\u003e \u003c\/p\u003e\n\u003cp class=\"p2\"\u003e\u003cspan style=\"font-size: 18pt;\"\u003e\u003cstrong\u003e-YOU ARE VIEWING PHOTOS OF THE ACTUAL GUITAR BEING SOLD!\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e \u003c\/p\u003e\n\u003cp class=\"p2\"\u003eThis brand new 6.8 lb Novo will ship insured, fully set up, and inspected from Rapid City, SD.\u003c\/p\u003e\n\u003cp class=\"p3\"\u003e \u003c\/p\u003e\n\u003cp class=\"p2\"\u003e\u003cstrong\u003eBuy risk free with our 14 day - full refund, less shipping, return policy. \u003c\/strong\u003e \u003cstrong\u003eCheck out our shop policies for more details.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e \u003c\/p\u003e\n\u003cp class=\"p2\"\u003eFor players who crave boutique craftsmanship with a story in every detail, the Novo Custom Shop Serus J delivers a truly inspiring playing experience — available now at Haggerty’s Music. Built with a balance of vintage soul and modern precision, this instrument reflects Novo’s dedication to artistry, tone, and individuality, making it as much a creative tool as it is a statement piece.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eFinished in a beautifully worn Ocean Turquoise with a medium distress level, this Serus J feels like a well-loved companion from the moment you pick it up. The tempered pine body resonates with a lively, open character, while the figured tempered maple neck and fingerboard add both visual elegance and tonal clarity. The chunky “C” neck profile fills the hand comfortably, offering a substantial feel that encourages expressive playing and confident control across the fretboard.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eAt the heart of its sound are a pair of Fralin P-90 pickups, delivering everything from warm, articulate cleans to gritty, harmonically rich overdrive. The Mastery M1 bridge and NV vibrato system provide exceptional tuning stability and smooth pitch manipulation, while premium components like locking tuners and Jescar frets ensure reliability and performance. Every detail — from the bakelite pickguard to the black block inlays — has been carefully considered to create a guitar that stands apart.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eWhether you’re recording, performing, or simply chasing inspiration, this Novo Custom Shop Serus J offers a unique voice and feel that invites you to play longer and dig deeper. Complete with a Novo deluxe padded soft case, this instrument is ready to go wherever your music takes you.\u003c\/p\u003e\n\u003cp class=\"p3\"\u003e \u003c\/p\u003e\n\u003cp class=\"p2\"\u003e\u003cspan style=\"font-size: 18pt;\"\u003e\u003cstrong\u003eFeatures \/ Specs\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"p3\"\u003e \u003c\/p\u003e\n\u003cp class=\"p2\"\u003e\u003cstrong\u003eHighlights\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul class=\"ul1\"\u003e\n\u003cli class=\"li2\"\u003e\n\u003cstrong\u003eSeries:\u003c\/strong\u003e Novo Custom Shop Serus J\u003c\/li\u003e\n\u003cli class=\"li2\"\u003e\n\u003cstrong\u003eOrientation:\u003c\/strong\u003e Right-Handed\u003c\/li\u003e\n\u003cli class=\"li2\"\u003e\n\u003cstrong\u003eColor:\u003c\/strong\u003e Ocean Turquoise\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"p3\"\u003e \u003c\/p\u003e\n\u003cp class=\"p2\"\u003e\u003cstrong\u003eBody\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul class=\"ul1\"\u003e\n\u003cli class=\"li2\"\u003e\n\u003cstrong\u003eBody Material:\u003c\/strong\u003e Tempered Pine\u003c\/li\u003e\n\u003cli class=\"li2\"\u003e\n\u003cstrong\u003eBody Finish:\u003c\/strong\u003e Medium Distress Nitro Finish\u003c\/li\u003e\n\u003cli class=\"li2\"\u003e\n\u003cstrong\u003eBody Shape:\u003c\/strong\u003e Serus J\u003c\/li\u003e\n\u003cli class=\"li2\"\u003e\n\u003cstrong\u003eBody Style:\u003c\/strong\u003e Solidbody\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"p3\"\u003e \u003c\/p\u003e\n\u003cp class=\"p2\"\u003e\u003cstrong\u003eNeck\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul class=\"ul1\"\u003e\n\u003cli class=\"li2\"\u003e\n\u003cstrong\u003eHeadstock Type:\u003c\/strong\u003e Matching 6-in-a-Line\u003c\/li\u003e\n\u003cli class=\"li2\"\u003e\n\u003cstrong\u003eNeck Material:\u003c\/strong\u003e Figured Tempered Maple\u003c\/li\u003e\n\u003cli class=\"li2\"\u003e\n\u003cstrong\u003eNeck Shape:\u003c\/strong\u003e Chunky “C”\u003c\/li\u003e\n\u003cli class=\"li2\"\u003e\n\u003cstrong\u003eNeck Finish:\u003c\/strong\u003e Satin\/Lightly Aged\u003c\/li\u003e\n\u003cli class=\"li2\"\u003e\n\u003cstrong\u003eNeck Depth:\u003c\/strong\u003e 0.875” at 1st Fret, 0.952” at 12th Fret\u003c\/li\u003e\n\u003cli class=\"li2\"\u003e\n\u003cstrong\u003eNeck Construction:\u003c\/strong\u003e Bolt-On\u003c\/li\u003e\n\u003cli class=\"li2\"\u003e\n\u003cstrong\u003eFingerboard Radius:\u003c\/strong\u003e 9.5” - 14” Compound\u003c\/li\u003e\n\u003cli class=\"li2\"\u003e\n\u003cstrong\u003eFingerboard Material:\u003c\/strong\u003e Figured Tempered Maple\u003c\/li\u003e\n\u003cli class=\"li2\"\u003e\n\u003cstrong\u003ePosition Inlays:\u003c\/strong\u003e Black Blocks\u003c\/li\u003e\n\u003cli class=\"li2\"\u003e\n\u003cstrong\u003eSide Dots:\u003c\/strong\u003e Black\u003c\/li\u003e\n\u003cli class=\"li2\"\u003e\n\u003cstrong\u003eNumber of Frets:\u003c\/strong\u003e 22\u003c\/li\u003e\n\u003cli class=\"li2\"\u003e\n\u003cstrong\u003eTruss Rod Style:\u003c\/strong\u003e Dual-Action\u003c\/li\u003e\n\u003cli class=\"li2\"\u003e\n\u003cstrong\u003eTruss Rod Nut:\u003c\/strong\u003e Headstock Adjust\u003c\/li\u003e\n\u003cli class=\"li2\"\u003e\n\u003cstrong\u003eNut Material:\u003c\/strong\u003e Bone\u003c\/li\u003e\n\u003cli class=\"li2\"\u003e\n\u003cstrong\u003eNut Width:\u003c\/strong\u003e 1.64”\u003c\/li\u003e\n\u003cli class=\"li2\"\u003e\n\u003cstrong\u003eFret Size:\u003c\/strong\u003e Medium Jescar Nickel\/Silver\u003c\/li\u003e\n\u003cli class=\"li2\"\u003e\n\u003cstrong\u003eScale Length:\u003c\/strong\u003e 25.5”\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"p3\"\u003e \u003c\/p\u003e\n\u003cp class=\"p2\"\u003e\u003cstrong\u003eHardware\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul class=\"ul1\"\u003e\n\u003cli class=\"li2\"\u003e\n\u003cstrong\u003eBridge:\u003c\/strong\u003e Mastery M1 Bridge\u003c\/li\u003e\n\u003cli class=\"li2\"\u003e\n\u003cstrong\u003eBridge Cover\/Tail Piece:\u003c\/strong\u003e NV Vibrato Tailpiece\u003c\/li\u003e\n\u003cli class=\"li2\"\u003e\n\u003cstrong\u003eBridge Mounting:\u003c\/strong\u003e 2-Stud Mounted\u003c\/li\u003e\n\u003cli class=\"li2\"\u003e\n\u003cstrong\u003ePickguard:\u003c\/strong\u003e Bakelite\u003c\/li\u003e\n\u003cli class=\"li2\"\u003e\n\u003cstrong\u003ePickup Covers:\u003c\/strong\u003e Black Soapbar\u003c\/li\u003e\n\u003cli class=\"li2\"\u003e\n\u003cstrong\u003eControl Knobs:\u003c\/strong\u003e Black Plastic with White Indicator Lines\u003c\/li\u003e\n\u003cli class=\"li2\"\u003e\n\u003cstrong\u003eSwitch Tip:\u003c\/strong\u003e Black\u003c\/li\u003e\n\u003cli class=\"li2\"\u003e\n\u003cstrong\u003eHardware Finish:\u003c\/strong\u003e Aged Nickel\/Chrome\u003c\/li\u003e\n\u003cli class=\"li2\"\u003e\n\u003cstrong\u003eTuning Machines:\u003c\/strong\u003e Novo 18:1 Locking Tuners\u003c\/li\u003e\n\u003cli class=\"li2\"\u003e\n\u003cstrong\u003eString Trees:\u003c\/strong\u003e Vintage Disc\u003c\/li\u003e\n\u003cli class=\"li2\"\u003e\n\u003cstrong\u003eStrings:\u003c\/strong\u003e Stringjoy 10-48\u003c\/li\u003e\n\u003cli class=\"li2\"\u003e\n\u003cstrong\u003eTremolo Arm:\u003c\/strong\u003e Lightning Arm\u003c\/li\u003e\n\u003cli class=\"li2\"\u003e\n\u003cstrong\u003eNeck Plate:\u003c\/strong\u003e 4-Bolt\u003c\/li\u003e\n\u003cli class=\"li2\"\u003e\n\u003cstrong\u003eStrap Buttons:\u003c\/strong\u003e Standard\u003c\/li\u003e\n\u003cli class=\"li2\"\u003e\n\u003cstrong\u003eOutput Jack: \u003c\/strong\u003eFront-Mounted 1\/4”\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"p3\"\u003e \u003c\/p\u003e\n\u003cp class=\"p2\"\u003e\u003cstrong\u003eElectronics\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul class=\"ul1\"\u003e\n\u003cli class=\"li2\"\u003e\n\u003cstrong\u003ePickup Configuration:\u003c\/strong\u003e SS\u003c\/li\u003e\n\u003cli class=\"li2\"\u003e\n\u003cstrong\u003eNeck Pickup:\u003c\/strong\u003e Fralin P-90\u003c\/li\u003e\n\u003cli class=\"li2\"\u003e\n\u003cstrong\u003eBridge Pickup:\u003c\/strong\u003e Fralin P-90\u003c\/li\u003e\n\u003cli class=\"li2\"\u003e\n\u003cstrong\u003eControls:\u003c\/strong\u003e Volume, Tone\u003c\/li\u003e\n\u003cli class=\"li2\"\u003e\n\u003cstrong\u003eSwitching:\u003c\/strong\u003e 3-Way Toggle\u003c\/li\u003e\n\u003cli class=\"li2\"\u003e\n\u003cstrong\u003eAuxiliary Switching:\u003c\/strong\u003e None\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"p3\"\u003e \u003c\/p\u003e\n\u003cp class=\"p2\"\u003e\u003cstrong\u003eMiscellaneous\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul class=\"ul1\"\u003e\n\u003cli class=\"li2\"\u003e\n\u003cstrong\u003eAccessories:\u003c\/strong\u003e Specifications Sheet, Novo Accessories Kit, Mastery Bridge Instruction Pamphlet\u003c\/li\u003e\n\u003cli class=\"li2\"\u003e\n\u003cstrong\u003eCase\/Gig Bag:\u003c\/strong\u003e Novo Deluxe Padded Soft Case\u003c\/li\u003e\n\u003cli class=\"li2\"\u003e\n\u003cstrong\u003eSerial Number:\u003c\/strong\u003e 26680\u003c\/li\u003e\n\u003cli class=\"li2\"\u003e\n\u003cstrong\u003eManufacture Date:\u003c\/strong\u003e 2026\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Novo Guitars","offers":[{"title":"Default Title","offer_id":52367100412216,"sku":"26680","price":4849.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0924\/0068\/1272\/files\/Novo_Custom_Shop_Serus_J_Electric_Guitar_Ocean_Turquoise_with_Gig_Bag-6a0500046ff95_d16f4c99-2ee5-4759-ac15-2df95d045d8c.webp?v=1778712735","url":"https:\/\/haggertysmusic.com\/products\/novo-custom-shop-serus-j-electric-guitar-ocean-turquoise-with-gig-bag","provider":"Haggerty's Music Inc","version":"1.0","type":"link"}