{"product_id":"novo-custom-shop-serus-j-baritone-electric-guitar-root-beer-sparkle-with-gig-bag","title":"Novo Custom Shop Serus J Baritone Electric Guitar - Root Beer Sparkle with Gig Bag","description":"\u003cp\u003e \u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cspan style=\"font-size: 18pt;\"\u003e\u003cstrong\u003e-YOU ARE VIEWING PHOTOS OF THE ACTUAL GUITAR BEING SOLD!\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e \u003c\/p\u003e\n\u003cp class=\"p1\"\u003eThis brand new\u003cspan class=\"Apple-converted-space\"\u003e 7.6 \u003c\/span\u003elb\u003cspan class=\"Apple-converted-space\"\u003e Novo \u003c\/span\u003ewill ship insured, fully set up, and inspected from Rapid City, SD.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e \u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cstrong\u003eBuy risk free with our 14 day - full refund, less shipping, return policy. Check out our shop policies for more details.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e \u003c\/p\u003e\n\u003cp class=\"p1\"\u003eThe Novo Custom Serus J Baritone is a bold, expressive take on extended-range design, built for players who want deeper tuning without sacrificing feel or character. The Serus J platform brings Novo’s offset-inspired style into a baritone format, giving you that longer 28” scale length with a voice that’s rich, tight, and full of authority. The tempered pine body keeps things resonant and lively, adding a natural warmth that balances the added low-end depth beautifully.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eIn your hands, it feels immediately comfortable and familiar despite the extended scale. The tempered maple neck with a medium C profile offers a solid, supportive grip, while the compound radius rosewood fingerboard keeps everything feeling fluid and responsive across the entire neck. It’s a baritone that doesn’t fight you—it invites you in, whether you’re laying down heavy, low-tuned riffs or exploring more atmospheric textures.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eThe pair of Lollar Mini-Broiler pickups bring a unique voice to the instrument, delivering punchy, focused lows with a clear, articulate top end that keeps notes defined even under gain. Paired with the Mastery bridge and NV vibrato system, you get both rock-solid stability and the ability to add movement and expression, which is something you don’t often see on a baritone. It’s a setup that encourages creativity and expands what this kind of instrument can do.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eFinished in a striking Root Beer Sparkle with a low gloss, lightly distressed treatment, this Custom Shop build has a look that’s as distinctive as its sound. The gold plexi pickguard and included extra black pickup rings give you options to tailor the aesthetic, while every detail reflects Novo’s commitment to handcrafted quality. Complete with a deluxe padded gig bag, this Serus J Baritone is a standout piece available now at Haggerty’s Music.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e \u003c\/p\u003e\n\u003cp class=\"p3\"\u003e\u003cspan style=\"font-size: 18pt;\"\u003e\u003cstrong\u003eFeatures \/ Specs\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"p4\"\u003e \u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cstrong\u003eHighlights\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul class=\"ul1\"\u003e\n\u003cli class=\"li1\"\u003e\n\u003cstrong\u003eSeries\u003c\/strong\u003e: Custom\u003c\/li\u003e\n\u003cli class=\"li1\"\u003e\n\u003cstrong\u003eOrientation\u003c\/strong\u003e: Right-Handed\u003c\/li\u003e\n\u003cli class=\"li1\"\u003e\n\u003cstrong\u003eColor\u003c\/strong\u003e: Root Beer Sparkle\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"p4\"\u003e \u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cstrong\u003eBody\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul class=\"ul1\"\u003e\n\u003cli class=\"li1\"\u003e\n\u003cstrong\u003eBody Material\u003c\/strong\u003e: Tempered Pine\u003c\/li\u003e\n\u003cli class=\"li1\"\u003e\n\u003cstrong\u003eBody Top Material\u003c\/strong\u003e: None\u003c\/li\u003e\n\u003cli class=\"li1\"\u003e\n\u003cstrong\u003eBody Finish\u003c\/strong\u003e: Low Gloss Extra Light Distress\u003c\/li\u003e\n\u003cli class=\"li1\"\u003e\n\u003cstrong\u003eBody Shape\u003c\/strong\u003e: Serus J Baritone\u003c\/li\u003e\n\u003cli class=\"li1\"\u003e\n\u003cstrong\u003eBody Style\u003c\/strong\u003e: Solid Body\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"p4\"\u003e \u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cstrong\u003eNeck\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul class=\"ul1\"\u003e\n\u003cli class=\"li1\"\u003e\n\u003cstrong\u003eHeadstock Type\u003c\/strong\u003e: Solid\u003c\/li\u003e\n\u003cli class=\"li1\"\u003e\n\u003cstrong\u003eNeck Material\u003c\/strong\u003e: Tempered Maple\u003c\/li\u003e\n\u003cli class=\"li1\"\u003e\n\u003cstrong\u003eNeck Shape\u003c\/strong\u003e: Medium C\u003c\/li\u003e\n\u003cli class=\"li1\"\u003e\n\u003cstrong\u003eNeck Finish\u003c\/strong\u003e: Satin\u003c\/li\u003e\n\u003cli class=\"li1\"\u003e\n\u003cstrong\u003eNeck Depth\u003c\/strong\u003e: 0.840\" at 1st Fret, 0.925\" at 12th Fret\u003c\/li\u003e\n\u003cli class=\"li1\"\u003e\n\u003cstrong\u003eNeck Construction\u003c\/strong\u003e: Bolt-On\u003c\/li\u003e\n\u003cli class=\"li1\"\u003e\n\u003cstrong\u003eFingerboard Radius\u003c\/strong\u003e: 9.5\"-14\"\u003c\/li\u003e\n\u003cli class=\"li1\"\u003e\n\u003cstrong\u003eFingerboard Material\u003c\/strong\u003e: East Indian Rosewood\u003c\/li\u003e\n\u003cli class=\"li1\"\u003e\n\u003cstrong\u003ePosition Inlays\u003c\/strong\u003e: MOTO Blocks\u003c\/li\u003e\n\u003cli class=\"li1\"\u003e\n\u003cstrong\u003eSide Dots\u003c\/strong\u003e: Black\u003c\/li\u003e\n\u003cli class=\"li1\"\u003e\n\u003cstrong\u003eNumber of Frets\u003c\/strong\u003e: 22\u003c\/li\u003e\n\u003cli class=\"li1\"\u003e\n\u003cstrong\u003eTruss Rod Style\u003c\/strong\u003e: Adjustable\u003c\/li\u003e\n\u003cli class=\"li1\"\u003e\n\u003cstrong\u003eTruss Rod Nut\u003c\/strong\u003e: 4 mm\u003c\/li\u003e\n\u003cli class=\"li1\"\u003e\n\u003cstrong\u003eNut Material\u003c\/strong\u003e: Bone\u003c\/li\u003e\n\u003cli class=\"li1\"\u003e\n\u003cstrong\u003eNut Width\u003c\/strong\u003e: 1-11\/16\"\u003c\/li\u003e\n\u003cli class=\"li1\"\u003e\n\u003cstrong\u003eFret Size\u003c\/strong\u003e: Jumbo\u003c\/li\u003e\n\u003cli class=\"li1\"\u003e\n\u003cstrong\u003eScale Length\u003c\/strong\u003e: 28\"\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"p4\"\u003e \u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cstrong\u003eHardware\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul class=\"ul1\"\u003e\n\u003cli class=\"li1\"\u003e\n\u003cstrong\u003eBridge\u003c\/strong\u003e: Mastery M1 Bridge\u003c\/li\u003e\n\u003cli class=\"li1\"\u003e\n\u003cstrong\u003eBridge Cover\/Tail Piece\u003c\/strong\u003e: NV Vibrato\u003c\/li\u003e\n\u003cli class=\"li1\"\u003e\n\u003cstrong\u003eBridge Mounting\u003c\/strong\u003e: Vibrato\u003c\/li\u003e\n\u003cli class=\"li1\"\u003e\n\u003cstrong\u003ePickguard\u003c\/strong\u003e: Gold Plexi\u003c\/li\u003e\n\u003cli class=\"li1\"\u003e\n\u003cstrong\u003ePickup Rings\u003c\/strong\u003e: White with Black Included\u003c\/li\u003e\n\u003cli class=\"li1\"\u003e\n\u003cstrong\u003eControl Knobs\u003c\/strong\u003e: Harmony\u003c\/li\u003e\n\u003cli class=\"li1\"\u003e\n\u003cstrong\u003eSwitch Tip\u003c\/strong\u003e: White\u003c\/li\u003e\n\u003cli class=\"li1\"\u003e\n\u003cstrong\u003eHardware Finish\u003c\/strong\u003e: Nickel\u003c\/li\u003e\n\u003cli class=\"li1\"\u003e\n\u003cstrong\u003eTuning Machines\u003c\/strong\u003e: Novo Closed Gear\u003c\/li\u003e\n\u003cli class=\"li1\"\u003e\n\u003cstrong\u003eString Trees\u003c\/strong\u003e: Disc\u003c\/li\u003e\n\u003cli class=\"li1\"\u003e\n\u003cstrong\u003eStrings\u003c\/strong\u003e: Stringjoy 14-68\u003c\/li\u003e\n\u003cli class=\"li1\"\u003e\n\u003cstrong\u003eTremolo Arm\u003c\/strong\u003e: Lightning Bolt Arm\u003c\/li\u003e\n\u003cli class=\"li1\"\u003e\n\u003cstrong\u003eNeck Plate\u003c\/strong\u003e: 4-Bolt\u003c\/li\u003e\n\u003cli class=\"li1\"\u003e\n\u003cstrong\u003eStrap Buttons\u003c\/strong\u003e: Two\u003c\/li\u003e\n\u003cli class=\"li1\"\u003e\n\u003cstrong\u003eOutput Jack\u003c\/strong\u003e: 1\/4\" Front\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"p4\"\u003e \u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cstrong\u003eElectronics\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul class=\"ul1\"\u003e\n\u003cli class=\"li1\"\u003e\n\u003cstrong\u003ePickup Configuration\u003c\/strong\u003e: SS\u003c\/li\u003e\n\u003cli class=\"li1\"\u003e\n\u003cstrong\u003eNeck Pickup\u003c\/strong\u003e: Lollar Mini-Broilers\u003c\/li\u003e\n\u003cli class=\"li1\"\u003e\n\u003cstrong\u003eBridge Pickup\u003c\/strong\u003e: Lollar Mini-Broilers\u003c\/li\u003e\n\u003cli class=\"li1\"\u003e\n\u003cstrong\u003eControls\u003c\/strong\u003e: Volume and Tone\u003c\/li\u003e\n\u003cli class=\"li1\"\u003e\n\u003cstrong\u003eSwitching\u003c\/strong\u003e: 3-Way Switch\u003c\/li\u003e\n\u003cli class=\"li1\"\u003e\n\u003cstrong\u003eAuxiliary Switching\u003c\/strong\u003e: None\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"p4\"\u003e \u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cstrong\u003eMiscellaneous\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul class=\"ul1\"\u003e\n\u003cli class=\"li1\"\u003e\n\u003cstrong\u003eAccessories\u003c\/strong\u003e: Extra Black Pickup Rings, Spec Sheet, Novo Items\u003c\/li\u003e\n\u003cli class=\"li1\"\u003e\n\u003cstrong\u003eCase\/Gig Bag\u003c\/strong\u003e: Novo Deluxe Padded Gig Bag\u003c\/li\u003e\n\u003cli class=\"li1\"\u003e\n\u003cstrong\u003eSerial Number\u003c\/strong\u003e: \u003cspan data-sheets-root=\"1\"\u003e26466\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli class=\"li1\"\u003e\n\u003cstrong\u003eManufacture Date\u003c\/strong\u003e: 2026\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Novo Guitars","offers":[{"title":"Default Title","offer_id":52185424396600,"sku":"26466","price":5324.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0924\/0068\/1272\/files\/Novo_Custom_Shop_Serus_J_Baritone_Electric_Guitar_Root_Beer_Sparkle_with_Gig_Bag-69dd685e7695b_13935390-4655-4e93-9eab-b8f60d53572e.webp?v=1776117978","url":"https:\/\/haggertysmusic.com\/products\/novo-custom-shop-serus-j-baritone-electric-guitar-root-beer-sparkle-with-gig-bag","provider":"Haggerty's Music Inc","version":"1.0","type":"link"}